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Monday, January 4, 2010

What is blogging?

What is blogging?

The Internet plays a huge role in the lives of people on the entire planet; it is the fastest means to communicate with friends on the other side of the world and the richest source of information when you have to research for something. The latest trend and probably the most successful way of expressing oneself via the Internet is the blog. What does blogging actually mean? The whole concept revolves around the personal need to express feelings or thoughts, share opinions, spread news or simply have fun. A blog is actually a small individual web page more like a diary that you keep online; it receives regular updates and allows the use of links, photos, videos and extended documents.

Many people were attracted by the “blogging” phenomenon thanks to the great opportunity of making themselves heard by a specific targeted audience. Blogs are not complex web pages, it entirely depends on what the creator wants to share with the world. When you've got great pieces of news, funny links or a hobby to talk about, a blog may be just the right way to open up to an international “community”. Most often, blogs attract more attention than large and well-designed web pages? How is it possible for blogging to have reached such a status?

First of all, blogs generally tackle with one issue of interest for the user; there is fresh and rich informational content, and extended friendly links to other sites or blogs in the domain. It has become common knowledge by now that blogs often receive more traffic than other web pages. Why? The answer lies within the very essence of a search engine structure: what a search engine likes most is fresh and high quality content. This is the main preeminence blogs and the blogging phenomenon has managed to achieve ahead of normal web pages.

If blogging started as the perfect diary online, it has now come to acquire different dimensions, of which the commercial one is the most well-developed. I'll give you an illustrative example here: let's say you like gardening, and you've also started your own home business of growing plants. A blog on flowers, plants and their peculiarities would meet the requirements of other people who share your hobby, but it would also function as a great promotion tool for the development of your business. Therefore, web marketing and the need to communicate happily meet within the very concept of “blogging”.




The best blogging tools

The best blogging tools

Due to the extended dimensions that the blogging phenomenon has achieved, one can hardly image the richness of tools that bloggers may use to improve the performance of their pages in the web circuit. What tools should one look for? First of all you need to select a specific platform to set up for the blog, then other tools complete the picture in case you want to include photos or videos. Last but not least, you definitely need some special software to allow you to easily moderate the comments and fight unwanted mails, labeled as spam.

Let's take a look at the way some tools can help you post entries on the blog with the help of the platforms. Due to the wide variety of available software, format may vary, nevertheless the working principle is the same: type the title and the text you want to accompany it in the platform. Not all tools provide italics, bold and large font sizes, and you may have to get this by using HTML in order to achieve the desired results. In case you have to copy-paste Microsoft Word text, you need to check whether the blogging platform allows it without interference with RSS feeds.

In order to upload videos and pictures on the blog we have to mention Adobe Photoshop as one of the best tools here; yet, you may have to resize the images in order to make them easy to download by visitors. Furthermore, such tools enable you to align the photos in the way that matches your entry best. Embed multimedia files are also widely used by bloggers, mainly with the help of third-hand utilities like those offered by YouTube. All you have to do is include a JavaScript in the posts in order to allow the blog users to access the photo or video files you upload.

The RSS support may also prove crucial for the success of a blog, particularly since most Internet users are mainly concerned with accessing blog content via RSS feeds. You can find a variety of RSS formats available, not to mention that most tools include some sort of RSS help. To make sure you really get what you want, and the blog looks professional to the targeted audience, it is advisable that you should check the RSS formats a special software offers before actually purchasing or installing it.

Vlogs – video blogs explained



Vlogs – video blogs explained

What are vlogs exactly? The general term refers to a number of web pages that choose to use videos as journal entries instead of articles. Presented in a reverse chronological order, they find a great support in the use of photos and text; depending on the nature of the videos, there may be need of additional comments to make information relevant. The great part about vlogs is that they perfectly meet the present-day tendency of communicating via the Internet on a very familiar basis: when you see the person behind the text, the blog seems to actually live in from of you.

Most video blogs use some form of web syndication in order to upload and spread the videos online and at the basis of every transmission lies the RSS technology or format. Presently, vlogs, may even be accessed on mobile devices such as pods and mobile phones. Though, the very vlog phenomenon started as a collective attempt, there are many individual video logs that are authored by people who make a hobby out of it. It is a good thing to know that content contributors can get to be paid for their share in the process: on the sole condition that they upload viable material.

Let's take the case of the Google video blogs that enjoy massive success all around the world, it is a collective effort of keeping in touch with people that are thousands of kilometers away from you. Uploading and sharing videos is an instant procedure on http://googlevideo.blogspot.com/, not to mention that Google also provides a directory of vlogs where you may find whatever you're looking for. A similar example of a vlog collection that is also administered by Google is the very popular YouTube, which has attracted thousands of users ever since its beginnings in 2005.

The vlog working principles are less complex than those specific to a regular blog, though the basics are alike. For instance, if you join a video blog community, you'll need your own channel, and signing up is usually required in order to be able to follow the rest of the necessary steps. Once you have a channel, you can simply organize the favorite shows, videos or podcasts from everywhere in the world or simply load and send them across the web. Ipods, iPhones and iTunes are perfectly compatible with vlogs, so that you can pretty much take the web with you everywhere you go.



The advantages of having a blog



The advantages of having a blog

Why do some create blogs and why do others read them? This is actually a ten points question since its answer covers the very working principle behind the entire phenomenon. First of all, we are not far from the truth when saying that bloggers are very much like journalists or columnists, and that the material we find on blogs is very often much more interesting than that in the media thanks to the personal touch writers include in their articles. Furthermore we cannot ignore the interactive dimension of blogs, which is probably the greatest advantage in itself: comment boxes for instant responses, links to documented materials, videos and pictures turn the blog into a magic puzzle.

Blogging is trendy: no comment to that! Not only is it popular with people of all ages but it also makes one feel like blending in. You get an idea of what people appreciate in your writing, you get to comment and actually live some events of public interest, and you have the chance to speak up your mind. Everything you post on the blog, every piece of original material is achieved and easily accessible when you need it; many would-be writers actually take blogging very seriously since they are offered the opportunity of getting things into print without the intermediary of another publication.  

Many blogs offer the advantage of a debate area where you'll find all sorts of opinions: don't get angry if the feed-back is not always the one you've hoped for, points of view are personal and they should not hurt feelings. It's within your power to take things like that. Then, we should also mention the popularity and promotion advantages that are specific to a blog; just like niches, small business blogs create the proper environment for the easy reach of targeted Internet users. 

Many business owners have discovered that blogs are the perfect way to regularly keep in touch with customers and even employees, since these web pages function as online journals that are very frequently updated. The advantage that blogs clearly have above other sites is that they express something peculiar in the most active or dynamic of ways whereas the other “classic” web sites are definitely static. Without any shade of a doubt the voice of the writer is the element that makes a blog unique and interesting at the same time!  



Photo blogging


Photo blogging

Just like vlogs, photo blogs are born from the need to communicate and integrate in a community that has reached international dimensions. A photo blog mainly relies on photo sharing and publishing, while also using textual support as well. Nevertheless, when you visit a photo blog you'll understand where the focus really lies; the phenomenon deviated from blogging with the advent of the cameraphones that allow the instant photo sharing between web users. The big advantage of such pages is that they are very dynamic in nature as compared to traditional sites. There are photo blogs that belong to individual domains and others that use larger collective services such as Blogger.

Widely accessible all over the web, photo blogs are managed with the help of specific software systems that enable content control. Thus, photo bloggers are able to upload materials and manage all posts without any restriction; the same unrestricted form is maintained for the access to photo blogs, since all that is required is a browser and direct online access. There are cases when the transition from text to photo blogs is made with the use of plugins and even code rewriting; thus a combination of text and image is possible when a blogger selects a daily entry option.

Usually photo blogs have a single author, nevertheless it is not uncommon that two or three people contribute to the same web page. The posts display depends on chronology, with the main page showing the most recent entries, but you may go back to the archives any time you want. Photo blogs are highly interactive too since users may leave any comments they want for a special entry. The presence of friendly links is also important in the photo blogging community, given the fact that creators come to move freely between sites.

It is totally incorrect to take pictures galleries for photo blogs; while the former is a simple collection images, the latter is a chronological log that uses categories allowing the user to navigate among them from older to newer materials and vice versa. It is not uncommon to also have photo blogs and moblogs as one and the same unit; though they may also function separately as well. A photo blog that can be updated from a mobile location such as camera phones could be labeled as mob logs. Nevertheless this latter concept could well function without pictures as well. In a nut shell, the composite character of the Internet allows the happy existence of hybrid blog types that enrich the puzzle even more.



RSS – what's it all about?

RSS – what's it all about?

Before creating a blog as such, it is most advisable to learn what type of helping tools you may need to design and update the pages when necessary. One fine example is the famous RSS, a group of web feed formats that are mainly used to keep the blog content new and fresh as often as possible. Why is RSS the first choice of a large number of users? Simple, an RSS document includes the very text you have on the blog or a summary of the content in some other cases; thus, one can keep a close watch over the blog without checking the pages in detail.

To give you a further glimpse into the utility of the tool, we should mention that the abbreviation RSS stands for Rich Site Summary. Therefore, besides the advantage of delivering fresh web content, RSS allows many Internet users who need to stay informed; thus you can easily retrieve whatever item of information you are interested in from a specific site. From this perspective, RSS comes as a great alternative to subscribing for email newsletters since it doesn't require your giving away the email address. Presently, RSS has become the choice of many sites that need to keep a permanent contact with their visitors.

If you decide to use an RSS, you won't need anything else except a special feed reader, and even here there is a wide variety to choose from: Newsgator and FeedReader made by Windows or Amphetadesk that works for a variety of platforms including Mac and Linux. Moreover, there is also a large number of RSS feed readers that are totally web-based, they include Bloglines, Google Reader and My Yahoo. Once you install the reader on the computer, all you have to do is actually find the sites that summarize content and add the RSS feed on the page to your feed reader.

Presently, you can find many RSS blogs and sites that provide information on the best means to use this tool; nevertheless, we should mention that the information is constantly updated since there is more to say on RSS as it spreads out more every day. Thanks to the content synthesis, work on the web has become a lot easier, particularly since sites that have available RSS feeds use special signs to let you know about the facility. In a nutshell, on the long run, you'll see how much time you save by the use of a software such as RSS.

Optimizing your blog for search engines


Optimizing your blog for search engines

Competition is fierce online, and the top places on the search result pages are the most hunted for; therefore, any blog owner who tries to make money on the Internet needs to use a whole strategy to attract the best visitors and the highest traffic. The working principle for the blog optimization for search engines is  the keyword. When you start the race for SEO (search engine optimization), you already have an advantage: blogs are usually the ones to receive more traffic then other complex sites due to their highly informational content. By keywords we mean those sentences or structures that a user types in the search box of an engine.

Blogs mainly rely on articles that are regularly updated and re-freshened, so that they have something new to offer all the time. Before you write the blog content, you'll need to make a list with all the keywords related to your domain and which are most likely to be typed in the search box by Internet users. A brain-storming session is ideal to find the best structures you need to include in the articles; keep in mind that there are some rules you may have to follow here as well.

For instance, choosing some very general keywords is not the best way to promote a business via a blog given the fact that though you may receive a high traffic, the profit could remain modest. The explanation is very simple here: too broad terms attract all sorts of users, even those that are not interested in purchasing something. SEO experts use all sorts of parameters to check the profitability of a blog, and one of them deals precisely with the number of relevant users the web-page gets.

Once you manage to get the most high-in-demand keywords, you'll still have to do a lot of work in order to keep the blog position high in traffic. The status of keywords may change from one day to the other, given the intense competition that characterizes the Internet in general; consequently, every time you update or change the site content, you need to perform a keyword analysis beforehand and see where they stand in rankings. Last but not least, there is one thing that remains the golden rule of search engine optimization: quality informational content, that should be the essence of any successful blog!

Personal blogging

Personal blogging

The variant of the online diary, which we are all used to call blog, goes sometimes well beyond the boundaries of simple communication: there are great articles, essays and a lot of interactive stuff that create a very entertaining environment for any Internet user. Furthermore, it is not uncommon to even find future brilliant writers who shape their skill online; it all begins with the regular recording of personal thoughts, ideas, comments on books, films or music. Personal blogs also allow limitless space for the expression of critical opinions from various domains, not to mention that they preserve a record of one's development.

Nevertheless, what most Internet experts advise is that one should keep personal and business blogging as separate activities, since mixing them can be detrimental particularly for the special online promotion of some products or services. Many analysts argue that personal blogging is often characterized by an ascending evolution since steady writing develops good thinking and synthesis skills. However, there are a few rules you must follow into making sure that your personal blog is a good, yet trustworthy mirror of yourself. The first thing you need to work on is the topic of the articles, essays that are responsible for the overall image of the blog.

There are not few the examples that include very poor personal blogs, with uninteresting topics, grammar and punctuation mistakes and very few substantial links. Keep in mind that there should be a so-called self-censoring when it comes to exposing all sorts of personal details in the pages of your blog. Unfortunately, there have been cases of stalking or stolen identity; keep in mind that you can be personal, without revealing anything from your intimate life. Why this precaution? Because, some of the comments you'll receive on the blog may truly hurt your feelings and even change your life.

Some bloggers have chosen to limit access to their pages by the use of a digital password; thus, only family and friends are allowed to log in. People actually consider this a good means of protecting their families from possible external threats when the virtual world may overlap with the real one. Things will stay bright as long as you are able to monitor blog content and information quality on a regular basis. The good thing about blogs is the fact that you can always go back to a formal entry and make some changes or analyze things from a different perspective and this stays valid for bloggers and users alike.

Is blogging profitable?

Is blogging profitable?

For anyone eager to make some extra money, the Internet is probably the richest source of business opportunities, and blogging is one such great chance to generate income with low costs and little effort. How is that possible? At the beginning blogging started as the modern online diary, but it evolved towards new forms that presently provide both personal expression and money making advantages. Let's take a look at two main ways to turn a blog into a home-business. The starting point for any online commercial action is the creation of a highly interesting web page.

Anyone running some form of business that could benefit from online promotion may choose blogging as a great form of advertising. A blog targets a special audience segment: those people interested in the products and services you offer. A blogger should therefore create a highly specific web page with content that is relevant for his or her field of activity. There may be references to the promoted products, or just links to them. Most business owners who take advantage of the profit blogging brings, choose to include various options on the pages.

First and foremost, you have to make web search possible directly from your blog; hence, you'll need to use one of the Google programs that enables such facilities. Then, any blog visitor should have a minimum degree of independence once he or she has accessed your site, meaning that they should be allowed to perform actions: download pictures, documents and files, post comments or simply subscribe for regular updates. In order to make blogging profitable, try to keep a close watch over the traffic the blog receives, and constantly monitor how well it appears in search engine rankings.

Last but not least, blogging is also profitable for those who don't have a business to promote: you may actually make money by allowing ads and banners related to your domain appear on the site. By the intermediary of the Google advertising programs, Adwords and Adsense, you will be paid for each click a visitor makes on a specific ad, or every time somebody performs a certain action on the blog. You'll just have to follow the Google Adwords or Adsense instructions and apply them to the blog pages; the best way to generate revenue under such circumstances is to make sure your blog appears on the first result page of the search engines.

How to promote your blog



How to promote your blog

Regardless of the reasons for which you have created a blog, it can become a success only if you know how to promote it: in other words, you have to attract traffic. There are several ways to do so, depending on what you aim at with your blog; first of all, you need to get a look on the web and see what the competition is like. Blogging is something you learn and improve as you acquire more experience; actually we could say there are no boundaries related to the possibility to promote something online. The best help you can get is from domains related to yours, by the use of friendly links.

Once you've got the pages ready don't hesitate to have links to your blog posted on other sites, which you may have to do the same in exchange to help others. Nevertheless, it is good to mention here that you must pay attention to the web page quality to make sure that you don't promote something that contradicts your principles. Then, you should probably know that there are all sorts of blog directories where you may submit your pages so that you make it more easily accessible. Generally such sites require a description of your blog, and it is here that you need to show your skills.

In case you have to describe the blog as clearly as possible, try to focus on the general topic and aim of the blog. The title you include here will be part of a category that you must select very carefully, so that it reflects your intention completely. This introductory part should not be too long, though you'll have to include some descriptive details and high-in-demand keywords. If you manage to do all these insertions correctly, then you can expect to get great traffic to the blog.

When you are new in the blogging world, you have to let people know that you're available with great subjects, pictures, articles, products and anything else specific to your field. The best way to spread the news about your blog is to write press releases and submit them to free directories; statistics show that many bloggers chose this promotion method as it is the most profitable in terms of attracting friendly links and good positions in search engine rankings. Forum postings are also great to be used in parallel with press release listings, and results should not be late to appear right away.

How do I start blogging?


How do I start blogging?



Presently, we can definitely say that online communications are probably the most successful and effective ones worldwide; they save money, time, while also allowing transactions, commercial advertising and even business administration. Blogging is part of this general trend of putting everything on the web, regardless of whether we are talking about business, hobbies or personal stuff. There are some basic guidelines that lie at the foundation of any blogs; therefore, we could say that you need the ABC of blogging before actually starting to enjoy it. The most important thing for the creation of the blog is the purpose: why do you create it for?

There are some people who choose to create a blog on their own, whereas others prefer to hire some pro to set things on the right track. First of all, before starting the actual blogging project, you'll need to create a detailed plan in which to include: objectives, investment with the analysis of cost and profit, targeted audience, blog updates and administration and monitoring tools. Blogging is a very accessible thing to do for both business and personal reasons, nevertheless, its real value is obvious when it attracts relevant traffic.

There are all sorts of issues you need to take into consideration; search for special software that helps you track the best keywords you should include in the articles posted on the blog! This means of attracting traffic by identifying the keywords that are the highest in demand goes hand in hand with special devices that help one evaluate the keyword performance over a specific period of time. Thus, all Internet users interested in blogging, particularly business owners who use blogs for promotion campaigns, need to learn as many SEO secrets as they can, since they have to optimize not just the blog content as such but the ads that appear on it as well.

Another important issue when starting a blog is the content; keep in mind that the best sites of this kind are the ones with highly interesting information. Search engines love great content and visitors linger more on your blog as well if the articles, the videos or the pictures are catchy. For those bloggers who are also running their business online, a good word of advice here is the combination of informational articles and e-news letters. The users that subscribe to periodical informative bulletins should be offered all sorts of promotions and special contests to keep the interest vivid. More such tricks can be learned if you take the time to learn something on Internet marketing, it could mean a great deal for any new blogger.


How to make money blogging

How to make money blogging

There are two ways of making money blogging, one more profitable than the other. First of all, small business owners find a great advantage in the use of blogs that provide rich informational content and the opportunity for great marketing promotions. But let's take a look at how you can turn blogging into a profitable activity. There are two possibilities: you either get paid for allowing other business owners to advertise on your site or you can include the blog in one of the many affiliate programs that enjoy such a popularity on the Internet nowadays.

In case you choose to exploit the advertising potential of your blog, the best program to work with is Google Adsense; you'll get paid every time an ad on your site gets clicked, regardless of whether this action converts into profit or not. The logical question that may rise here is: how can you get more clicks for the ads on the blog? Don't think about clicking your own ads to make some more money; fraud clicks are a very hot subject in the business, and Google teams are very efficient at identifying them. Such dishonest practice could cost you dearly if you dare to use it.

You can increase the profitability of the ads on your blog by taking advertising into consideration when you design the site. For instance, the fonts and colors used for the ads should be only slightly different from the rest of the page, without standing out. Why? Because the more visible you make them, the more likely it is that they'll annoy the user, and the entire purpose of your blog is to get people to spend quality time on the page. Adsense is a program that displays only those ads that are related to the domain the blog tackles with, so that you cannot complain about too large a number of irrelevant visitors.

Last, but not least, you can use the blog as part of an affiliate program, which involves promoting the products or services of a specific business. For instance if you've got a blog dealing with diving, you can very well turn into an affiliate for a company that sells diving equipment. The amount of money you are supposed to get is usually part of the individual agreement you sign with the other party, and it usually depends on how well you manage to use the blog to actually convince people to purchase one of the products. Friendly links, special discounts, promotions and e-news letters are all part of an affiliate campaign that could turn a simple blog into a great revenue generator.

quality content blog

Getting quality content for your blog

All Internet marketing guides stress the importance of using only quality content for the blog pages, yet, the question remains: how can one decide which is good content and which not? I simply suggest that we start from the very nature of the blog: a highly informational and personal site which tackles with subjects in a specific domain. Hence, when designing the blog, don't make it too complex, stick to the simple structures that allow users to perform actions easily on the page. The frame should also be very simple and the eventual ads and links need to naturally blend in the content of the blog as such. Web design provides the great advantage of using similar fonts and formats, so that only some elements on the page should stand out.

Furthermore, you may have learned by now that you need to create the site content around some high-in-demand keywords that users type in the search box of the engine. The more the keywords, the higher the chances to have your blog appear in the first result pages. However, many bloggers understand keyword density the wrong way. The blog content should naturally include the keywords in an easy-to-read kind of way; a keyword density that goes higher than 2 or 3% could make the articles less appealing to the reader.

There are some tips you may consider when creating quality content for a blog. First of all, regardless of the domain and the target audience, it should be reader-friendly and even reader-oriented if it be the case. This means that even when you deal with a scientific topic, you can still keep the reader's attention vivid since not everybody who visits your blog has a professional cultural background. Write everything in short or medium-sized paragraphs so that the information naturally flows without being hard to track in case of an interruption.

Statistics show that blogs that include links in the very article content are more successful than those who present links at the bottom of the page for instance. Inserted links allow the reader to get a puzzle-explanation of a concept or provide the opportunity to show interest for specific products or services. Furthermore, the blogs that make a happy combination of written content, pictures and videos are considered a lot more appealing to the average Internet user, and thus receive a lot more traffic. The key to being successful within the blogging system is definitely the continuous adaptation to the requests of the market.

blogging job



Getting a blogging job



The blogging phenomenon has reached such dimensions that presently it has gained prominence on a market where competition is anything but mild. This is how it came that business owners actually hire people to optimize blogs and keep a close watch over what happens on the web; companies that use blogs to make the relationship with clients and employees more informal and efficient are usually the ones in need of finding people for blogging jobs. After all, it takes quite some time to update fresh materials, answer comments and post opinions. Nevertheless, it is not uncommon to turn blogging into some form of home business.

If you could make enough money to live decently, I'm sure you'd like to stay home in front of the computer instead of commuting every day to the other side of the city. However, don't make the mistake of thinking that income keeps coming without any effort on the blgger's part; on the contrary, to make a blog profitable, you need perseverance, knowledge in the field, adequate software and a lot of time. Let's take the simple case of search engine optimization – what we shortly call SEO. Finding the right keywords to incorporate in the blog content is probably the first corner stone in the business.

What are the qualities of someone who blogs for a living? First of all, you need full knowledge of how search engines operate in combination with an advertising program: Adsense or Adwords, preferably. Then, you should be able to make a serious selection of the keywords and understand the way you have to bid for them: the keywords highest in demand are also the most expensive ones. You have to be able to identify those keywords that become inactive or that have a very low return on investment rate, and thus be able to get them back in use or replace them with new functional ones.

Working as a blogger also implies Internet marketing and e-commerce solid knowledge. It is true that the general rules of traditional marketing apply here as well, but we cannot ignore the fact that the web is a different market with specific rules and laws of action. There are all sorts of marketing tools you may find available on various sites, and you should not ignore their importance, particularly since products and services promoted via blogs depend on advanced advertising techniques.

business blog

Business blogging

Many large and small businesses alike have recently discovered the great advantages of blogging in maintaining good communication relationships with both employees and customers. It is obvious that for some people, blogs have become a means of sharing information and expertise at very advanced levels and this can only mean increased profit for the company. It is a common knowledge by now that small businesses profit the most from blogging. Why? Because a highly specific web page such as a blog, successfully substitutes an extensive online presence. Instead of a static page, you offer a very dynamic blog where feed-back is encouraged and various issues get tackled with.

Many Internet experts consider blogs a very informal, yet popular way of developing business contacts, since, the informational content receives a different approach than in the case of classic promotion sites. Business owners can definitely enjoy great recommendations from users, but there are also dissatisfied customers who could review the products or services unfavorably. You'll have to be prepared to handle such situations with the utmost diplomacy in order to avoid a worsening of the situation. On the other hand, a business blog provides the opportunity to run market research and avoid hiring employees that don't fit requirements.

Business blogs also function as the right tool to spread news to all the employees at once; this kind of blog application is usually preferred by larger companies who can reach the staff in a more comfortable way and on a daily basis. Statistics claim that blogging significantly contributes to team building and communication between the departments of the same company; hence, there has been an increased preference for blogging over newsletters. Nevertheless, we also have to mention the more difficult aspects of business blogging as well.

For instance, maintaining an updated blog requires quite a lot of time and work, it may even be necessary to have someone perform all the operations on a regular basis. Then, the e-commerce possibilities are fewer when it comes to using a blog over a regular site; you may find it very advantageous to start blogging when you just initiate your business online, but then, you may choose to use it in parallel with a regular promotion site, once things get to look brighter. If at the beginning you take advantage of the minimal costs required by a business blog, later you need to monitor efficiency first and foremost.

blogging info


Blogging – ten sites you need to know

Now that you are part of the blogging phenomenon that has spread all around the world, or you simply aspire to learn something about the online community, there is plenty of assistance you can find online to help you optimize your own blog the best way you want.

For instance, a host giant like www.xanga.com provides a great chance to start a blog on your own; it is a good opportunity for anyone interested in joining a world-wide community that shares pictures, videos, thoughts and points of view. Furthermore, you'll also get precious information from many domains.

Another such great host site is www.myspace.com where you may register your blog under a variety of categories depending on the theme and topic. There is a wide selection of users and definitely good quality traffic if you make the blog worth visiting.

For those who want to make some money with their blogs, by advertising, I strongly recommend www.adsense.com, a Google-joint program that enables bloggers to make a really good income. How come? On this site you closely follow all the necessary steps to choose the ads (both images and text) that best match your blog content.

It is the same business direction that triggers lots of queries in terms of Internet marketing: you may learn more about the bright or the dark sides of the web by having a look at http://www.marketingquickiesv2.com/ionut/first20.html.

Blogging takes time and effort, and you can definitely avoid some mistakes other pros warn against by permanently inquiring on new stratagems to use with Adsense; after all you have to make as much money as you can. Hence, http://www.marketingquickiesv2.com/adsense-adwords-marketing.html is a site that should teach you something.

You should also need to subscribe to one of the many sites that provide blog lists  so that you may be more easily found by interested users. http://www.blogcatalog.com/ is a good choice to promote your blog and create traffic.

In the same listing categories we have to mention the giant http://dir.yahoo.com/news_and_media/blogs/ that is one comprehensive directory where you'll definitely want to have your blog subscribed. The same stays true for http://directory.google.com/Top/Computers/Internet/On_the_Web/Weblogs/ that functions according to the same working principles.

We should also point out to a “blog on blogs” that is definitely worth visiting given the large amount of information on the topic: http://www.problogger.net/. For someone who is just learning the rules of the game, there is much to find out here!

Last but not least, there are all sorts of professional sites that can help you with the tools you actually need for blogging. Here I refer to http://asymptomatic.net/blogbreakdown.htm and other similar pages that may guide and assist you in the attempt to find the software that best matches your blog. Good luck!

making money with blog

Blogging - making it pay

Maybe the starting point of a profitable blog is a great topic, but there is definitely more to the business than that. There are two options a blogger has when trying to make the page generate revenue from advertising: either to stay on top of other blogs or provide good-quality material that ensures a high readership. Though the former option may look like the true Internet promise, things are slightly different when you have to achieve a high ad click rate. Let's see the dos and don'ts of blogging when it comes to making money from advertising.

First of all, you need to consider the number of readers you target with the blog articles, and set an average or modest click rate in case the domain you're dealing with is not a very common one. You may get valuable clicks, but they may not be enough to generate the income you need; therefore, always try to maintain a balance between the advertising rate you set for the blog and the amount of traffic you manage to draw by well-researched, informational content. The best Google program to use here is definitely Adsense, but keep in mind that the ads are relevant for the site material and vice versa, hence, focus on quality not quantity.

One of the smartest ways to attract traffic and therefore increase the chances to get more ad clicks is by the use of continuation links. All you have to do is post a link with an excerpt from the blog article and post it on the main page. The whole point is to make it catchy: the reader sees it, interest rises and he or she clicks on the link to get to the body of the story. If you only post the title of an article within the link, you risk that the visitor leave the page without actually minding the post.

Don't make the mistake of linking your blog only to top pages in the business. Yes, there are sites that are considered reference points in the field, and you actually risk of orienting the reader's attention towards a competitor. Links are great tools, but they are not everything for a blog: first comes nice, unique information, and only then should you focus on directing the reader to other similar pages. The best links to use are those that take the visitor to a detailed explanation of the information on your blog, while also allowing the return to the initial page. Good luck!

Blogging..


Blogging – What's it all about?

Blogging is one of the most popular Internet-related phenomenon that has incited the curiosity of millions of people all over the world; it represents a great opportunity for those who create blogs and for those who use them. Very often qualified as the trend of keeping personal diaries online, blogging is far more complex owing to the fact that every web log carries the touch of the owner's imagination, interest and wit. The range of topics blogs deal with is incredibly wide: from politics and economics to sky diving and snorkeling. The next very important aspect after blog content is actually the interactive format of the pages that allows users to take action on the site.

Part of the history of blogging includes the very first attempts to run an account of one's personal life, and many of the blog owners liked to call themselves journalists or diarists. In the early days of blogging around the mid-90s, people enjoyed the experience of belonging to the online community that went beyond all sorts of boundaries. This was the time when the very first combination of text, pictures and videos were included in a blog, as the most accurate way of reflecting one's life. Sometimes, bloggers transmitted live images with the help of various portable devices, creating the so-called semi-automated blogging.

At the beginning, blogs were not individual pages, as they mainly functioned as components of larger websites; nevertheless, with the rapid development of technologies, it came into everyone's power to create and support a personal independent web log. The only condition to enjoy a successful blogging experience is to stick to high quality content that makes any visitor return to the site and even take action on it. Creativity and innovation are probably the best ways to define the blogging experience since we can identify a true craze to be seen online.

Presently, you can find guides to creating successful blogs, since, many small business owners perceive the phenomenon as a great chance to promote products and services online. Blogs are presently part of the Internet marketing strategies anyone should use as included within online advertising campaigns; the great advantage of blogging is that it mainly targets potential customers, reducing the number of uninterested users. We could say that thanks to advertising and Internet marketing, blogging has actually become a very promising type of business.

Blogging 101

Once the secret of blogging was out, the interest in special tips and tricks to make it profitable soon knew a remarkable upsurge. The 101 revealed secrets for highly profitable blogs has actually become a common notion online, since the competition is tight, and achieving good blog traffic becomes crucial for the survival online. If you make a top ten list of the best ways to improve traffic and you simply post it on your blog, you could soon realize there are plenty of people who take it as a rule of the thumb and pass it on like a hot potato.

One such blogging 101 trick is to get links or profiles on very popular websites that have already got a great name in the business. How can you convince them to accept your request? Well, sometimes it pretty much depends on good fortune, but usually, you'll have to email them an intention letter with a detail description of your blog. It would probably be a good idea if you looked for some online marketing tips before presenting the hot features of your web page. Don't worry if you don't get results from the first attempts, try with others, since once you get a link on their site, your blog will profit immensely.

We cannot avoid mentioning the fact that there are all sorts of “hidden” tricks that are nevertheless used to attract traffic and increase rankings. For instance, blog popularity often comes when links to your pages are added multiple times on other sites, not to mention that the creation of a large number of accounts also leads to a higher ranking thanks to the bonus points that are usually offered in return. Some bloggers have used innovative, yet doubtful, methods, such as Google, Yahoo or Microsoft site purchase to increase their traffic and the list of examples could easily go on.

In order to spread the word about your blog, you can always turn to RSS; this is probably one of the best ways to make a special intro for a new blog on the web. Most blog services are also RSS feed generators, in case you lack this tool, you can always turn to FeedForAll software to create the feeds. A site such as www.feedforall.com will definitely be a good starting point for a novice of the blogging adventure, since, presently the RSS is the best means of making your blog popular.

Blog Traffic

Blog Traffic - Web 2.0 traffic tactics

The blogging phenomenon perfectly integrates in the second generation of web services know as Web 2.0 since this is the most convenient platform for all Internet moves. What is there for bloggers with Web 2.0? First of all, the whole aim of the new web-technology is to facilitate collaboration and sharing between users, on the one hand, and increase the usage rate on the other hand. The next legitimate question that rises here touches on the best ways to attract traffic in the conditions of the transition to blogs that are sources of highly functional content.

First and foremost, we need to say here that with blogs web information is no longer centralized in terms of authority, not to mention that the freedom to use and re-use material is limitless. From a certain point of view blogs become a real market, in which content is the transaction environment. Hence, Web 2.0 traffic tactics mainly gravitate around the optimization of blog articles for advanced search on the search engines. Though it may be very tempting, don't aim too high from the very beginning, it is almost impossible to get large numbers of visitors form the first blogging days.

The key to getting good traffic is perseverance and service quality. Content has to be re-freshed every week if not more often; in order to make that an easier task, it is enough to change some of the content, even if you don't replace it all. With the large number of applications available with Web 2.0, you should place a Google search box directly on the site, so that any user may find it comfortable to perform any further search directly from your blog page. What's there for you? You make the user spend more time on the site and, consequently, you increase the chances of his or her returning to the blog in the future.

People are now more interested in blogs that have RSS feeds; well, you'll have to let Internet users know that as soon as you can! Initially, graphics were the best means to indicate the presence of an RSS feed; the great advantage now is that you can adjust the very colors used for this attention sign to the theme or topic specific to the blog itself. The system is created in such an easy to use way that all you have to do is insert the text and the color scheme and then a graphic pattern is generated immediately.